Challenges & Goals
MATCHING USERS WITH THE RIGHT WEATHER CONDITIONS
This project had a number of unique challenges, not least choosing a weather service that could supply correct and consistent data to match users with their choice of Beach, City or Ski. Then we had to integrate that with a number of different booking solutions. The product was going to have a custom built CMS with some unique and bespoke search algorithms developed to meet the client's requests.
My role & the team
DESIGN CHALLENGE: SUNNY SIDE UP
As lead designer, I worked on creating basic personas and user stories, producing wire-frames and interactive prototypes to explore different scenarios. I created visual concept screens to show how the brand would work online whilst considering various user interactions and engagement, all of which would hopefully lead the client to the type of trip they were looking for.